Strategy & Planning
Before we plan a project, whether big or small, we like to get to know you and your business and talk through your requirements; making sure we understand your needs is paramount to the project plan.
After that stage, our team can research your market and create a strategy to deliver your business goals effectively and meet customer needs responsively.
We then have the foresight to create a plan of how to implement it all – it’s not always a glamorous process, but equally there is little glamour to be found in a campaign that misses its mark.
Website Design and Build
‘Surf-stopping’ design and engaging user content combine with a clear position within your chosen market to deliver an online experience that maximises your return on investment.
We present our creative direction to you using thoughts, ideas, wireframes and style, and base everything on your feedback to make sure you are 100% happy before we move on to the next stage.
Open-source content management technology means you can manage your site with ease once it is completed and delivered.
Because the web is always evolving, we stay up to date with the latest usability methodology, such as mobile internet.
Our team of creatives work closely with our technical team; our design and build work perfectly together, and we believe that good design combined with the latest tech is what sets Ion apart from the competition.
eCommerce Development
Ion Digital build eCommerce platforms for product categories ranging from consumer electronics to lingerie, and across a broad range of industry sectors.
There’s more to an eCommerce site than the checkout process; Ion’s team of dedicated eCommerce specialists research fundamental issues such as shopper habits.
Identifying particular trends and behaviours allows us to develop sites that work both for the customers – in terms of usability – and for our clients in terms of ROI.
From iPhones to garden furniture, whatever the store, Ion can provide several affordable solutions from start-up to enterprise level.
Online Marketing
We know a thing or two about companies; we love to create a buzz, not just about ourselves, but also about each one of our clients.
Websites are only ever any good if people visit them, which is where our digital marketing team come in; we know how to drive traffic, and we’re more than happy to be judged on our results.
Social Media Marketing
You may hear these and other buzz terms without knowing what they mean, you may never hear them at all, or you may be fairly familiar with what each refers to on the web.
We can help you to understand which tools you should be using and how they can help your business, as well as clearing up any grey areas that might surround the terms you are only partly aware of.
At Ion Digital, we can also help you to build your friend or follower base, targeting your chosen audience more effectively through successful online social media campaigns.
Content Writing
Your text must be search-visible and attractive to the search engines’ robots, while remaining clear and engaging for the human visitors who land on your site.
Whether you need landing pages to bring visitors deep into your site from the SERPs, or the perfect homepage text to greet type-in traffic, we can deliver search-optimised, concise content to suit your branding and tone of voice guidelines.
If you are embarking on a social media campaign, we can also deliver ongoing blogging to support your tweets and Facebook updates with high-quality content to help increase your number of inbound links and retweets.